It also led Google to desert some of hyperlink building methods that formerly worked nicely; For instance, put up your internet site to net directories and get a link in return. This has become the method that Google eventually counseled, but, search engine optimizers abused and abused it, which is why Google stopped conveying a lot of meaning to this type of hyperlinks.
Over the years, Google has vigorously punished the ranking
of websites that tried to abuse these techniques, generally known as
over-optimization, when developing hyperlinks. In 2012, the trading agency took
a similar step with the release of the primary of many updates, dubbed Penguin.
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