Links as a ranking factor are what allowed Google to begin dominating the search engine market returned in the overdue 1990s. One of Google's founders, Larry Page, invented PageRank, which Google used to degree the high-quality of a page based totally in component on the number of links pointing to it. This metric became then used as part of the overall ranking set of rules and became a sturdy signal as it changed into an excellent manner of determining the high quality of a web page.
It grew to become out that by using incorporating this into
their set of rules, Google turned into able to serve a whole lot greater
beneficial and applicable search results than their competitors at the time. It
was so effective as it became primarily based upon the idea that a hyperlink
can be visible as a vote of confidence approximately a web page, i.E. It would
not get hyperlinks if it didn't should.
HERE IS THE LINKS
